Long Shot: JJ Redick and ThreeFourTwo Productions
By Samuel Charlton | April 14Over the past four years or so of running his podcast and interviewing people from NBA stars to presidential candidates, Redick fell in love with podcasting as a creative medium but felt that his endeavors were always somewhat lacking from the business end. He began to realize during the early months of 2020 that he didn’t own the most valuable assets of his show, the concept and the intellectual property behind the show.