Militant vegans are fighting a losing battle
By Olivia Zambrano | April 4Typically, society associates vegans with the classic stereotype of preachy, accusatory environmentalists and animal rights defenders. Still, some sources estimate that the number of vegans in the United States has increased. While it’s difficult to determine the exact rise in veganism, a few factors can aid in illustrating the increase in veganism across the United States. Retail sales of plant-based foods are a primary indicator of the jump in veganism. In the past six years, plant-based food companies in the United States have experienced an approximately 5 billion dollar increase in retail sales. Further, from 2020–23, they’ve raised more money from investors than they did in the 14 years prior. Although veganism seems to be becoming more popular, the stigma associated with it has not dissipated.
